An AI ad that was meant to be FOOH
This week: Meta’s AR glasses, LV’s FOOH monograms and a mini-doc made with AI.
This week:
Meta’s AR glasses, Louis Vuitton’s FOOH monograms and a documentary style AI ad.
🚨 Trending Topic
👓 Meta’s New AI GlassesMeta just announced the Ray-Ban Display, its first smart glasses with a built-in lens display, plus a neural wristband for subtle gesture control. From live captions to on-the-go video previews, they bring AR utility into a stylish form factor. For marketers, it’s another signal that AR layers will soon be part of everyday life — and brands that experiment early with out-of-home + AR crossovers will stand out.
👀 **LV Monograms Déjà Vu?**Louis Vuitton unveiled new monograms this summer — but sharp eyes might recall seeing those motifs just days earlier in a viral FOOH video by 3D artist vertex.cgi. Coincidence or creative foreshadowing? Click here to see the comparison.
⚡️ Project Insights: A Documentary-style AI Ad
You know that feeling when the budget just does not fit the idea? rendersnek was able to solved exactly this using AI.
How? Find out in our their guest article. 👇
🔥 FOOH of the Week
Minor Figures
This is FOOH at its best: persuasive, effective,
and above all, entertaining.
Foot Locker
It’s a bird, it’s a plane, it’s a shoe?
Oakley x Meta
Talking about the future of AR glasses….
