Durex Packet Gel Applied on Train From Parachute

Durex Gel Packet Applied to Train

This Durex fake out-of-home ad features a Durex-branded light rail train moving above a busy shopping mall in Thailand. A massive sachet packet of Durex Play Classic Pleasure Gel descends via parachute, hovering over the train before bursting open to coat it smoothly in gel.

Immediately after the application, the train accelerates significantly. More gel sachets drift from the sky, and colourful Thai-character balloons chase the train through the air. This CGI campaign transforms a commuter train into a symbol of enhanced performance, highlighting Durex’s message of “less is more” for their new long-lasting gel sachets.

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Credits

Brand:Durex

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:Thailand
Date posted:October 30, 2024
Source:Instagram