Pepsi Inflatable Can Light Show in London
Drone Light Show Above the O2 Arena
This FOOH campaign features a massive inflatable Pepsi can emerging from the River Thames, adjacent to the O2 Arena in London, at night. This visual spectacle coincides with the brand's bold rebranding.
A dazzling drone light show above the can forms a circular pattern, dramatically unveiling Pepsi’s refreshed logo. This CGI enhancement blends distinctive storytelling with engaging product integration for maximum brand impact.
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FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
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