FOOH Impact Score:
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Outstanding
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In this IndiGo mixed reality ad, a mid-flight scene reveals passengers peering through their windows as the Dubai skyline appears, with the Dubai Frame prominently in view. The ad humorously reimagines this architectural icon with a massive banner unveiling the IndiGo BluChip loyalty program, as a sleek 3D silver chip with a blue center gleams with vivid computer generated graphics before smoothly gliding back into the frame. A dynamic concept that masterfully blends humor and creativity with a memorable twist on travel rewards.
Emirates
Address Sky View
IndiGo
Emirates
Emirates
Emirates
Sony
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