L'Oréal Moving Billboard Models in Paris
L'Oréal Paris: Models Come Alive
This FOOH campaign for L'Oréal Paris features a giant billboard in the stunning Place de l'Opéra, Paris. Models come to life inside the display as people pass by under the monument.
This CGI enhancement highlights L'Oréal's ability to merge fashion and beauty with striking public experiences, grabbing attention for the upcoming Le Défilé during L'Oréal Paris Fashion Week. It is a blend of engaging storytelling and authentic product integration, designed for maximum audience engagement.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Soleil Noir