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Impressive
Learn moreCredits
Brand: ASDA Mobile
Agency: THG Studios / Intro
Production Company: Intro
VFX: Intro
Sound: Toby Griffin
This ASDA Mobile FOOH campaign begins with a massive yellow "20%" balloon standing tall in front of an ASDA store entrance. This moment cleverly highlights the value of ASDA Mobile’s SIM-only contracts with 20% rewards, as a car casually drives by and the balloon suddenly floats just above the store roof before bouncing back down and playfully landing on the car. As a perfect blend of fun storytelling and dynamic product integration, the CGI effects enhancement is designed for promoting monthly rewards through ASDA Rewards Cashpot.
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