Philips Airfryers Tram Filled with Dishes

Philips Airfryers Tram CGI Ad

This Philips FOOH (fake out-of-home) ad features OVI XXL airfryers in a bustling Parisian setting. The video opens with Aga Lili Antoniak on a video call near a tram stop at the Charles de Gaulle roundabout.

During her call, she notices an unusual sight and turns her phone camera to reveal giant Philips OVI XXL airfryers. These airfryers glide along the tram tracks, each filled with various dishes, appearing as if they are part of a passing tram.

Utilising augmented reality, this Philips FOOH advertisement transforms a busy urban tram stop into a clear product showcase for the OVI XXL airfryers.

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Credits

Brand:Philips

Metadata

Work Type: FOOH
Country:Poland
City:Warsaw
Date posted:November 10, 2024
Source:Instagram