DKNY Heart Balloons Gathers on 3D Letters Installation

In this DKNY FOOH campaign, the video begins in Berlin’s Alexanderplatz right by the tramline, where a large DKNY letter installation sits amidst the flow of commuters and passing trams, framed by the Berlin TV Tower and surrounding architecture. The scene unfolds as heart-shaped balloons float through the air toward the installation, merging at its center to create a single, oversized heart, inviting onlookers to experience the Heart of NY collection in an urban European setting. With an impactful use of CGI effects, this DKNY fashion campaign transforms a bustling transportation hub into a fresh, relatable spectacle, highlighting DKNY’s celebration of global connection through its Heart of NY launch.