FOOH Impact Score:
Improvable
Learn moreThis DKNY fake out of home ad begins with a bustling scene on Regent Street, where a classic red double-decker bus rolls past elegant storefronts. This moment cleverly highlights the dynamic presence of DKNY’s brand arrival as a heart-shaped inflatable suddenly bounces into view, making its way down the busy street. On its final bounce, it seamlessly transforms into a 3D DKNY letter installation with the heart at its center, standing prominently in the middle of the road. As a perfect blend of insightful storytelling and captivating product integration, the computer generated imagery enhancement is designed for announcing DKNY's London launch in a visually bold way.
FOOH.com is the biggest fake out of home ad library. If you are the creator of this DKNY ad or would like to add your work Submit your work!