DKNY Tennis Balls and Rackets Rotates on Bridge
DKNY Tennis Balls and Rackets on Brooklyn Bridge
This FOOH campaign features pink tennis balls and rackets floating above the Brooklyn Bridge, set against a New York sunset. The CGI enhancement connects DKNY to the energy of New York and the 2023 US Open.
The tennis balls rotate clockwise, moving above and then under the bridge, while the rackets spin counterclockwise, circling the skyline. This dynamic visual storytelling integrates product elements to build anticipation for the event.
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Credits
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