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OUNASS Charms Jump Out of Phone Into Water

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Improvable

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Credits

Brand: OUNASS

Agency: Carbon Studio

Production Company: Carbon Studio

VFX: Carbon Studio

Sound: Carbon Studio

Imagine a waterfront skyline transforming into a retail destination. That’s the captivating premise of this OUNASS mixed reality ad featuring a digital journey into luxury shopping. The video unfolds as a woman scrolls through the OUNASS app on her phone before accepting a call, prompting an intriguing visual shift: shimmering charms lift off the screen and streak toward the harbor, where they splash into the water and float effortlessly, culminating in sleek 3D text spelling out 'Poubel' suspended in the air—all set against the city backdrop. Using computer generated imagery, this OUNASS mixed reality ad transforms an everyday mobile moment into an innovative product showcase.

Metadata

Brand Industry: Fashion & Apparel

Country: Unknown

City: Unknown

Effects / Animations: Floating & Flying Objects, Fluid & Splash, Human Interaction, Large Objects, Simple Motion

Surroundings: Harbors, Cityscapes, Water

Posted on February 19, 2025

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