Uniqlo Jacket Transformed Into a Pet

Staff Pick

Uniqlo Jacket Transforms Into a Pet

This CGI advertisement features a quiet living room where a Uniqlo Pocketable Parka bag begins to tremble and multiply. The bags then scatter across the floor in an impactful display.

The ad humorously reimagines the everyday garment as a living creature. One bag sprouts legs and a tail, playfully moving towards a man, seemingly to accompany him outside. This creative ad blends humour and creativity with product storytelling, turning a practical jacket into a charming everyday companion.

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FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Uniqlo
Agency:BRWNO.CC
VFX:Felipe Alves

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Date posted:May 11, 2025
Source:Instagram