Nike Industrial Building Transforms Into Portal

In this Nike cgi campaign, the video opens at La Fabrique Des Cultures, an old industrial building whose entire façade suddenly inflates and reveals a Nike logo. The ad dramatically reimagines the urban street setting with a creative entrance to a new dimension, where the building transforms into a swirling black portal from which futuristic extra-terrestrials on hovering vehicles emerge, scattering massive green chips onto the pavement. A memorable campaign that masterfully blends surprise with product storytelling in a build-up to the Air Max Dn reveal.