FOOH Impact Score:
Impressive
Learn moreCredits
Brand: Sephora
Agency: ADMINE
Production Company: Forgotten Creative Technology Studio
VFX: Forgotten Creative Technology Studio
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Imagine the ancient ruins of the Acropolis searching for the perfect blush. That’s the memorable premise of this Sephora cgi video featuring spring-themed paper bags bursting with florals. The video unfolds as the scene opens on a busy shopping street in Athens, where a woman stands in front of a Sephora store, gazing upwards at giant paper bags suspended on a zipline. These bags, brimming with colorful spring flowers, gently sway as they glide across the sky above shoppers, creating a unique moment that celebrates Mother’s Day. Using engaging CGI effects, this Sephora cgi video transforms the vibrant urban street into an impactful product showcase.