Dr. Simi Rotary Dial Telephone on Street
Giant Hand Picks Up Phone on Regent Street
This FOOH campaign features a giant blue dial telephone ringing in the middle of Regent Street in London. Pedestrians are shown confused and curious, stopping to film the scene.
A massive hand, revealed to be Dr. Simi Adedeji’s, reaches down from behind the buildings to pick up the oversized phone and lift it to her ear. This CGI enhancement is designed to encourage audiences to sign up for dermatologist video consultations, highlighting the ease and accessibility of virtual dermatology consultations.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Sephora Women Playing Giant Beach Ball
Forgotten Creative Technology Studio
DM Gift Box Works as Wrapping Machine
Bath & Body Works Giant "Sweetest Song" Reveal
NARS Cosmetics Red Lipstick Monument Emerging
Nivea Men Giant Vending Machine Collapse
Max Mara Circus Installation at Park
Lenovo Giant Laptop Emerges from Phone Swipe
Rabanne Mascara Encased Brush at Big Ben
Milagros Giant Cake Lighted by Giant Matchstick
Eudora Hair Spray Held by Robotic Arm
Vitamasques Cupid Hits Target Bullseye
Haut CGI
Ahood Beauty Flower Bloom in Venice Canal