Boost Drinks Giant Cans Spotted Around the City

This Boost Drinks CGI campaign begins with an oversized Boost Energy Original can towering in the middle of the street near Belfast City Hall, surrounded by police cars and broadcasted live on the news. This moment cleverly highlights the product’s scale and boldness as the camera shifts to a massive pink Boost Red Berry can perched atop a skyway while helicopters hover nearby, before finally revealing a gigantic Boost Sugar Free can positioned impressively across Belfast Harbour. As a perfect blend of engaging storytelling and clear product integration, the computer generated graphics enhancement is designed for promoting the new Boost Drinks 500 mL can now available.