Krispy Kreme Airship Drops Donut Parachutes

Krispy Kreme Donut Airship

This Krispy Kreme fake out-of-home advertisement transforms a busy city avenue into a snack-drop zone. The video opens with a woman's photoshoot at a bustling crosswalk on Avenida Paseo de la Reforma, with the Monumento a la Independencia visible in the background.

The cameraman directs attention upwards to reveal a Krispy Kreme donut airship hovering overhead. It releases small donuts, each attached to a parachute, which gently drift towards the ground. The woman joyfully leaps to grab one mid-air.

Utilising innovative CGI effects, this ad reimagines an everyday city intersection into an engaging product showcase.

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FOOH Impact ScoreOutstanding
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Credits

Agency:Synergy Studio