Burger King Robots Holding Take Away Bags

Burger King Robots Take Over

This CGI video opens outside a Burger King store, where four white humanoid robots stand motionless, holding Burger King paper bags. Their tilted heads draw a curious crowd, eager to snap photos. Suddenly, the robots spring to life, startling the onlookers who quickly scatter.

The now-mobile robots walk away in separate directions from the Burger King location, leaving a subtle message. This augmented reality advertisement transforms emotionless robots into a fresh, relatable spectacle, highlighting Burger King’s commitment to “real food” made with 100% beef with no artificial flavours or preservatives.

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Credits

Metadata

Work Type: FOOH
Country:Brazil
Date posted:March 29, 2024
Source:Instagram