Burger King Robots Holding Take Away Bags
Burger King Robots Take Over
This CGI video opens outside a Burger King store, where four white humanoid robots stand motionless, holding Burger King paper bags. Their tilted heads draw a curious crowd, eager to snap photos. Suddenly, the robots spring to life, startling the onlookers who quickly scatter.
The now-mobile robots walk away in separate directions from the Burger King location, leaving a subtle message. This augmented reality advertisement transforms emotionless robots into a fresh, relatable spectacle, highlighting Burger King’s commitment to “real food” made with 100% beef with no artificial flavours or preservatives.
A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand: