Vivo Fuzzy Inflatables Bump Into Eiffel Tower

This CGI campaign for Vivo features a dynamic premise: the Eiffel Tower as a countdown clock for a major sporting event. The video opens with an aerial view of Paris, zooming in on the Eiffel Tower, where a flag reading “FALTAM 30 DIAS” waves at its tip.

A purple, fuzzy Vivo logo inflatable floats upwards, gently bumping into the iconic structure. It is followed by a large “30” inflatable that twists upon impact, and then a matching “DIAS” balloon. Another “Vivo” inflatable completes the sequence, with all elements twisting through the air as they turn the tower into a giant celebration marker.

Using CGI effects, this Vivo campaign transforms an iconic landmark into an engaging product showcase, building anticipation for Team Brazil at the Paris 2024 Olympics.