Sephora CC Cream Standing Beside Tramline
Sephora CC Cream Tramline Takeover
This CGI advertisement opens on a peaceful urban scene near Milan’s Arco della Pace, where an oversized Erborian CC Red Correct cream is positioned beside the tramline. A regular tram glides behind the giant cream, seamlessly transforming into a fully branded Erborian CC Red Correct tram wrapped with Sephora visuals.
This moment highlights the product’s ability to neutralise redness and promotes its exclusive availability at Sephora stores. The CGI enhancement aims to raise awareness of the skincare solution’s benefits through engaging urban visibility, blending memorable storytelling with distinctive product integration.
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FOOH Impact ScoreSolid
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