Barbour Subway Train Wrapped in Quilted Fabric

86th Street Station Blooms with Flowers

This Barbour faux out-of-home advertisement features a woman on the platform at New York City’s 86th Street subway station. She is wearing a Barbour Heritage Liddesdale Jacket, and around her, grass, purple flowers, and ferns are depicted as gently blooming.

The ad humorously reimagines the city’s transit system, showing a subway train pulling into the station. This train is entirely wrapped in olive-green quilted fabric, prominently displaying the Barbour logo. The piece blends humor and creativity, offering a memorable twist on outerwear relevance within an urban setting.

A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Barbour

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Date posted:September 30, 2024
Source:Instagram