Sephora Train Station Branding Transformation

In this Sephora fake ooh ad, the scene opens at Dubai Mall Metro Station with the city’s skyline and the iconic Burj Khalifa towering in the background as a train begins its approach. The scene unfolds as the station transforms into bold black and white stripes, showcasing Sephora branding with both its logo and Arabic typography, while the camera zooms out to reveal a moving train fully wrapped in the brand's aesthetic. With a clear use of augmented reality, this Sephora event promo transforms everyday metro structures into a stylish, immersive visual journey, highlighting Sephora’s upcoming Sephoria experience taking place November 6–8, 2024, at Coca-Cola Arena.