The FOOH Awards winners have been announced! See who took home the top honors.
View Winners

Save to Collection

Fanta Soda Emerges from Cellphone

FOOH Impact Score:

The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Impressive

Learn more

Credits

Brand: Fanta

Agency: Davi Soares

Production Company: Davi Soares

VFX: Davi Soares

Sound: Davi Soares

Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Unknown

City: Unknown

Effects / Animations: Human Interaction, Morphing & Transformation

Surrounding: Interiors

Date posted: March 31, 2023

FOOH.com is the biggest fake out of home ad library. If you are the creator of this Fanta ad or would like to add your work Submit your work!

Imagine a busy city plaza doubling as a stage for a flavor transformation. That’s the captivating premise of this Fanta fake out of home ad featuring the bold Passion Fruit flavor. The video unfolds as the scene opens with a man in a white t-shirt and yellow bag holding a Fanta Passion Fruit and confidently pointing it toward the camera. The shot then shifts to a hand holding a cellphone, from which a Fanta Lemon dramatically emerges. The camera pulls back to reveal the same man, now dressed in all black, catching the Fanta Lemon mid-air. He pours it into a glass and grabs a bite of snacks on the table. As he enjoys the drink, a yellow lightning strike flashes through the scene, instantly changing his outfit back to white with the yellow bag. Using engaging CGI effects, this Fanta fake out of home ad transforms an everyday refreshment moment into an innovative product showcase.

Join the #1 FOOH Newsletter

Exclusive insights on digital storytelling—trusted by top studios & agencies.

Related FOOH Ads

Browse All FOOH Ads