Tiffany & Co Ring Grabbed from Billboard
Camille Cottin Plucks Ring at Opéra Garnier
This Tiffany & Co. fake out of home ad features the Sixteen Stone ring, transforming the historic Opéra Garnier in Paris into an engaging product showcase. The video opens with a camera pan across the iconic landmark, revealing a massive billboard on top of the building.
The billboard displays an oversized Sixteen Stone ring and the Tiffany & Co. logo. French actress Camille Cottin then appears on the street below, reaching across the avenue to pluck the ring from the billboard. She gracefully places it onto her middle finger, all achieved through distinctive computer-generated imagery.
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FOOH Impact ScoreOutstanding
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