Douglas Cosmetics Blooming Flowers on Signage
Flowers Cascade Toward the Shop
This Douglas Cosmetics CGI campaign features the Néroli Magnifique Jardin Bohème perfume. The video begins with a digital signage display blooming into a garden of white flowers, bringing the fragrance to life in a mesmerising visual.
As the delicate white flowers emerge and cover the signage, some petals drift outside, cascading towards the Douglas shop. The store is then completely transformed, enveloped in a wave of blooming white flowers.
Using computer-generated graphics, this campaign transforms a digital display into an innovative product showcase for Douglas Cosmetics.
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FOOH Impact ScoreSolid
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