Mercedes-Benz Glass Building Unveils Electric Car

Mercedes-Benz Electric Car Unveiled at Maraya

This fake out of home (FOOH) advertisement for Mercedes-Benz features the G 580 with EQ Technology. The video opens with Nouf Khaled approaching the Maraya, an iconic mirror-clad building in AlUla, Saudi Arabia, which reflects the surrounding desert and stone formations.

The mirrored façade of the Maraya then slides open, revealing an Obsidian Black Mercedes-Benz G 580. This is followed by a MANUFAKTUR South Sea Blue Magno variant, which is shown connected to a charging station bearing the Mercedes-Benz logo. Engaging visual effects transform the reflective architecture into a captivating product showcase.

A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Metadata

Work Type: FOOH
Brand Industry:Automotive
Country:Saudi Arabia
City:AlUla
Date posted:February 7, 2025
Source:Instagram