Sephora Crane Installs Pop-Up Store

Sephora Pop-Up Store Installation

This VFX advertising video features a Sephora pop-up store installation at Parvis de la Défense, 92800 Puteaux. The scene opens with a crane, adorned with a Sephora banner, assembling an oversized Sephora Size UP bottle piece by piece.

A second crane then places a fully furnished Sephora pop-up store onto the ground. The video concludes with a banner unfurling, displaying the text: “ÉVÉNEMENT DU 20 AU 26 JANVIER PARVIS DE LA DÉFENSE.”

Through computer-generated graphics, a construction setting is transformed into a spectacle, highlighting Sephora’s invitation to explore beauty during its exclusive January 2025 event.

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Credits

Brand:Sephora

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:France
City:Puteaux
Date posted:January 15, 2025
Source:Instagram