Netflix Playing Jumping Rope at Eiffel Tower
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FOOH Impact Score
Impressive
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A-Tier
B
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This Netflix vfx advertising begins with a nighttime view of the Eiffel Tower illuminated against the dark sky. This moment cleverly highlights the cultural reach of the series as the camera zooms in to reveal Squid Game characters Chul-su and Young-hee holding a metal rope, spinning it in perfect rhythm as 15 contestants leap in a high-stakes iteration of jump rope. As a perfect blend of memorable storytelling and creative product integration, the CGI effects enhancement is designed for generating buzz around the release of Season 3 of Squid Game.
