FOOH Ad Samsung Mobile Phone Flips Open Along the Road

Samsung Mobile Phone Flips Open Along the Road

Phone Flips Open Along the Road in a fake-out-of-home ad of Samsung Mobile

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FOOH Impact Score:

Impressive

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Credits

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Consumer Electronics & Technology

City: Dubai

Effects / Animations: Large Objects, Simple Motion, Billboard & Digital Screen

Surroundings: Skyline, Sheikh Zayed Road

Date posted: July 16, 2025

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Imagine a train ride turning into a tech launchpad. That’s the captivating premise of this Samsung FOOH campaign featuring the Galaxy X Fold7. The video unfolds as the scene opens inside a moving train, capturing the shifting view from the window, when a large blue structure resembling a smartphone camera bump appears alongside the tracks; this unexpected element then unfolds into a massive screen that seamlessly displays the Dubai skyline with the towering Burj Khalifa in clear view. Using engaging CGI effects, this Samsung FOOH campaign transforms a typical travel perspective into an innovative product showcase.