BMW Ice Cream Transformed into Electric Car

In this BMW vfx advertising, the scene begins with a mint green vintage ice cream truck parked under a sunny sky, where a man in a bow tie stands at the serving window and a digital screen labeled 'TODAY'S MENU' showcases four BMW electric models: the iX1, i5, i4, and iX2. The scene unfolds as a hand taps on the yellow BMW i5 from the screen, triggering the back door of the truck to open and release a spinning ice cream cone that floats gracefully toward the ground, smoothly morphing into a full-size yellow BMW i5, which is next shown parked under a cheerful 'Happy ICE CREAM Day' sign. With an engaging use of CGI, this BMW electric vehicle campaign transforms a nostalgic ice cream parlor moment into a fresh, relatable spectacle, highlighting BMW’s promotion of the 100% electric BMW i5 M60 xDrive.