ALL Accor Hotel Releases Tennis Balls

Imagine a skyscraper turning into a tennis ball dispenser in the heart of Paris. That’s the captivating premise of this ALL Accor fake out of home ad featuring its official partnership with Roland-Garros. The video unfolds as the camera opens on the exterior of Pullman Paris Montparnasse, where the upper section of the building’s facade suddenly splits open, releasing enormous tennis balls that tumble down the side of the building and onto the street below. As the tennis balls pour out, the emptied interior creatively reveals the bold message, 'THE BEST SERVICES ARE ALSO OFF THE COURT.' Using dynamic CGI effects, this ALL Accor fake out of home ad transforms a Parisian landmark into an innovative product showcase.