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Gewista Ad Column Emerges from the Ground

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FOOH Impact Score

Outstanding

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Credits

Brand: Gewista

Agency: The Guardians of Social Media

Production Company: The Guardians of Social Media, PHYSIXE

VFX: PHYSIXE

Sound: PHYSIXE

Metadata

Brand Industry: Services

Country: Austria

City: Vienna

Effects / Animations: Complex Motion, Swarm & Particles

Surrounding: Rathaus

Date posted: July 1, 2025

Source: Instagram

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This Gewista vfx advertising begins with a modern Morris Column standing in front of the historic Rathaus in Vienna, accompanied by a sidewalk billboard. This moment cleverly highlights the brand’s adaptability through time as the advertisement within the column begins to spin and the structure morphs into a classic Morris Column, showcasing a sequence of vintage-style ads. Another static billboard appears beside it before the column seamlessly reverts to its contemporary design, followed by the appearance of an additional sidewalk billboard. The narrative concludes with a cake bearing 170 candles and the Gewista logo lowering beneath the billboard, celebrating 170 years of the Litfaß column’s legacy. As a perfect blend of creative storytelling and engaging product integration, the CGI effects enhancement is designed for commemorating this historical advertising milestone.

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