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Pepsi Can Inflates at River Thames

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Credits

Brand: Pepsi

VFX: Vertex

Metadata

Brand Industry: Food, Beverage & Tobacco

Country: UK

City: London

Effects / Animations: Projection & Hologram, Large Objects, Inflation

Surroundings: Thames River, City

Date posted: March 1, 2024

FOOH.com is the biggest mixed reality ad library. If you are the creator of this Pepsi MAX ad or would like to add your work Submit your work!

In this Pepsi MAX mixed reality ad, a colossal Pepsi MAX can rises atop a floating platform in London’s harbor, drawing viewers into its striking presence surrounded by city lights. The scene unfolds as cable cars glide above the Thames, offering panoramic views of the illuminated installation, while a pulsing ring of blue lights encircles the base, casting a shimmering halo across the surface of the water. With an innovative use of computer generated graphics, this Pepsi MAX display mixed reality ad transforms a simple beverage presentation into a captivating spectacle, highlighting Pepsi MAX’s 'Thirsty For More' campaign message.

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