Astrid & Miyu Golden Lights Emanate from the Sun

Astrid & Miyu Golden Lights Transform London

This Astrid & Miyu FOOH campaign features ethereal golden light beams cascading across London’s skyline. The video depicts shimmering light emerging from the brand’s newest boutique, stretching outward to flood iconic landmarks, royal gardens, and urban outskirts.

The campaign transforms the cityscape into ambient dreamscapes filled with floating stars and shimmering particles, with Big Ben becoming a radiant beacon of cosmic energy. Using dynamic augmented reality, the flagship store is reimagined as an innovative product showcase.

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Credits

Artist:Jimmy

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:UK
Date posted:August 13, 2024
Source:Instagram