Avon Billboard Flips into Catalogue Pages

This Avon fake out of home ad features a dynamic CGI animation where a city skyscraper transforms into a massive lipstick canvas. The video depicts lipstick appearing to glide across the building's facade in real time.

As the lipstick glides, it disperses colour that floods the structure in bold hues. This visual effect is designed to emphasise Avon’s claim of “25% more pigment,” turning urban architecture into an impactful product showcase.