Baume & Mercier Mascot Display at Eiffel Tower

In this Baume & Mercier mixed reality ad, a festive snowman named Baumy cheerfully appears at the foot of the illuminated Eiffel Tower, surrounded by glowing displays of the brand’s elegant timepieces. The scene unfolds as the friendly character stands beside the golden landmark, with the Baume & Mercier logo shining overhead, linking the watchmaker’s Swiss heritage with the charm of French holiday style in a way people naturally want to share. With an engaging use of computer generated graphics, this Baume & Mercier holiday experience mixed reality ad transforms an iconic tourist destination into a fresh, relatable spectacle, highlighting Baume & Mercier’s timeless vision of elegance and seasonal celebration.