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Impressive
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Imagine a tranquil morning commute disrupted by 10-foot perfume bottles strolling down the avenue. That’s the distinctive premise of this Benetton fake out of home ad featuring its bold SISTERLAND fragrance line. The video unfolds as gigantic golden perfume characters, rendered in first-person perspective, appear throughout the bustling streets of Buenos Aires, blending seamlessly with locals as they casually 'walk' through urban landmarks. Using innovative computer generated graphics, this Benetton fake out of home ad transforms ordinary transit spots into an immersive product showcase.
Benetton Perfumes
Lollapalooza
Bath & Body Works
LANEIGE
Cetaphil
Jean Paul Gaultier
Elegant Hoopoe
Instituto Protea