GQ Golf Balls Jump Out of Bag
BOSS Golf Balls in Seoul
This BOSS FOOH campaign features a giant white BOSS Golf leather tote bag on the Han River walkway, set against the Seoul skyline. It rests on a distinctive three-striped carpet.
The advertisement uses augmented reality to show the tote bag launching black and white golf balls in a choreographed sequence, animating the iconic accessory.
The campaign blends creativity with luxury sports fashion, offering an engaging display.
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FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brands:
Artist:Jungtae Kim
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