Chupa Chups Lollipop-branded Hot Air Balloons

Chupa Chups Hot Air Balloons Over Seoul

This VFX advertising campaign for Chupa Chups features giant hot air balloons, styled in the brand’s distinctive yellow and pink stripes, ascending beside Seoul’s N Tower. The scene captures curious onlookers marvelling at the unexpected visual.

Below, visitors interact with a candy-themed wall of love locks, each wrapped in Chupa Chups packaging. This transforms the renowned landmark into a dynamic spectacle, blending pop culture with urban exploration. The CGI effects create a floating installation that reimagines a modern city landmark, aligning with Chupa Chups' 'Forever Fun' campaign message.

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Credits

Artist:WE-AR

Metadata

Work Type: FOOH
Country:South Korea
City:Seoul
Date posted:March 5, 2024
Source:Instagram