Citroën Hot Air Balloons Carry Cars in Paris

In this Citroën mixed reality ad, a fleet of Ami electric vehicles is shown gracefully lifted above the Eiffel Tower, each gently suspended by transparent balloons displaying clear pricing details like "49,99€/month" and "100% ELECTRIC." The scene unfolds as the compact cars float against a Parisian backdrop, reimagining urban mobility while making a bold visual statement about affordability and electric innovation. With a distinctive use of computer generated imagery, this Citroën urban EV campaign transforms the French skyline into a relatable spectacle, highlighting Citroën’s commitment to accessible, eco-friendly transportation.