Clay and Glow Serum on Wheels Drops Serum at Store
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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Imagine the Eiffel Tower clearing its skin with a beauty serum. That’s the captivating premise of this Clay and Glow fake out of home ad featuring a giant bottle of pink niacinamide serum. The video unfolds as an oversized version of the product appears in front of an ICI PARIS XL store, dramatically tipping over and spilling hundreds of pink capsules onto the mall floor, turning the entrance into an immersive beauty statement. Using engaging CGI effects, this Clay and Glow fake out of home ad transforms a shopping space into an dynamic product showcase.
