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Solid
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In this Crocs FOOH campaign, a distinctive giant green gift box unfolds in the middle of Gwanghwamun Plaza using augmented reality, revealing classic white Crocs against the cultural backdrop of traditional Korean architecture. The ad humorously reimagines one of Seoul’s most iconic locations as the stage for a bold holiday gift reveal, cleverly integrating Crocs as a thoughtful Chuseok gift. A clear presentation that masterfully blends creativity with a memorable twist on consumer gifting.
Chupa Chups
Pasqua
AllSaints
Samsung
Samsung
JUNG SAEM MOOL
Crocs +
Harbour Town Gold Coast
Pepsi