Crocks Clogs Rain Down at Shopping Center

In this Crocs FOOH ad, a colossal Croc shoe appears in the middle of an outdoor shopping centre as floating Jibbitz charms orbit around it. The scene unfolds as this larger-than-life display takes over Harbour Town, surprising shoppers and celebrating the reopening of Crocs’ store, home to Australia’s first Jibbitz Engagement Bar, all through the lens of immersive augmented reality. With a clear use of computer generated imagery, this Crocs virtual installation FOOH ad transforms everyday shopping centres into a fresh, relatable spectacle, highlighting Crocs’ effort to blend personalization and digital experience into its physical retail revival.