Erborian Oranges and Coffee Beans Spill on the Street
B
FOOH Impact Score
Solid
S
A
B-Tier
C
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Imagine a bustling city intersection taken over by towering skincare tubes. That’s the dynamic premise of this Erborian FOOH campaign featuring the vibrant Skin Hero Glow and Skin Hero Eye. The video unfolds as a wooden fruit bowl tips over, scattering oranges and coffee beans across a pedestrian crossing, while massive tubes of Erborian skincare rise strikingly among sleek skyscrapers, linking natural ginseng-powered ingredients to everyday urban life. Using engaging CGI effects, this Erborian FOOH campaign transforms a normal street scene into an authentic product showcase.
