Sony Pictures Landmark Turned into Headquarters
Ghostbusters Haunt Paris Landmark
This mixed reality ad for Sony Pictures transforms a classic Parisian fire station into the iconic Ghostbusters headquarters. The building's historic façade is adorned with icy decorations, reflecting the chilling supernatural threat from the latest film, 'S.O.S Fantômes: La Menace de Glace'.
The legendary Ecto-1, complete with blinking lights and gear, drives through the cobblestone streets of Paris, capturing the attention of onlookers. This CGI-enhanced film activation immerses Parisian architecture and streets into the Ghostbusters universe, showcasing Sony Pictures' innovative approach to integrating cinematic elements into real-world settings.
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Artist:Busterwood
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