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Hello Molly Model Throws Crown from Billboard

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Credits

Brand: Hello Molly

Who we think created this: Day Five

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Metadata

Brand Industry: Fashion & Apparel

Country: Australia

City: Sydney

Effects / Animations: Character Animation, Simple Motion, Billboard & Digital Screen, Floating & Flying Objects

Surrounding: City

Date posted: October 1, 2024

Source: Instagram

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In this Hello Molly faux ooh ad, a multi-story building facade becomes a dynamic platform where a digital model strides confidently in seasonal fashion. The scene unfolds as the towering urban structure morphs into a vibrant runway, showcasing the contrast between a sultry black witch outfit and a bright pink sweet dress—visually posing the brand's Halloween style dilemma. With a clear use of computer generated imagery, this Hello Molly fashion campaign transforms city architecture into a fresh, relatable spectacle, highlighting Hello Molly’s goal of blending digital engagement with dynamic physical presence.

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