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Hello Molly Overloaded Cart with Pink Boxes

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FOOH Impact Score

Improvable

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Credits

Brand: Hello Molly

Who we think created this: Day Five

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Metadata

Brand Industry: Fashion & Apparel

Country: Australia

City: Sydney

Effects / Animations: Large Objects, Complex Motion, Human Interaction

Surroundings: Queen Victoria Building, City

Date posted: December 24, 2024

Source: Instagram

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Imagine a historic shopping arcade reshaped by your browser habits. That’s the engaging premise of this Hello Molly vfx advertising featuring an impossibly tall column of pink delivery boxes. The video unfolds as a surreal parade of perfectly stacked Hello Molly packages snakes through the Queen Victoria Building in Sydney, turning heads as it navigates escalators, arches, and corridors with seamless balance. Using impactful CGI effects, this Hello Molly vfx advertising transforms a physical retail landmark into a dynamic product showcase.

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