Huawei Smartwatch Clock Tower

In this Huawei FOOH ad, a digital marvel reimagines São Paulo's iconic Julio Prestes train station, where a Huawei WATCH GT 5 Series smartwatch bursts through the traditional clock face of the tower. The scene unfolds as the historic building transforms into a futuristic showcase, with additional smartwatches lining its classical facade in a seamless integration of technology and heritage, presented through a 'live' social media broadcast format. With a creative use of CGI effects, this Huawei smartwatch campaign transforms a historical landmark into a fresh, relatable spectacle, highlighting Huawei’s bold fusion of design and innovation.