Paramount Pictures Blue Riding on Ferris Wheel

This Paramount fake out of home ad begins with a fluffy character from the "Imaginary Friends" movie appearing atop a Ferris wheel pod, catching the attention of startled visitors. This moment cleverly highlights the film's message that "you need to believe to see" as Blue cheerfully waves at the crowd while holding a sign revealing the movie's May 16th cinema release, turning an ordinary fairground into a dynamic scene. As a perfect blend of creative storytelling and resonant product integration, the computer generated imagery enhancement is designed for promoting the theatrical launch of the film.