IQOS Tobacco Devices Emerges from Window Display

IQOS ILUMA NEON PURPLE LIMITED EDITION Launch

This CGI advertising video reimagines a brand launch within a city's nightlife. The scene unfolds in Madrid, where pedestrians at Centro Colón observe a purple-lit blimp displaying 'IQOS ILUMA NEON PURPLE LIMITED EDITION' floating above.

The blimp projects a vivid purple beam onto a building corner, transforming a storefront into a glowing installation. Inside, IQOS ILUMA devices, specifically the NEON PURPLE LIMITED EDITION, appear suspended and illuminated in the signature purple hue.

This visual effect creates a surreal product reveal, elevating the street scene into an urban spectacle and showcasing the IQOS ILUMA NEON PURPLE LIMITED EDITION in an immersive way.

A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Metadata

Work Type: FOOH
Country:Spain
City:Madrid
Date posted:June 6, 2024
Source:Instagram